Our mission is to get you to experience Stockholm
The Green Guide: Our mission is to get you to experience Stockholm in a unique and sustainable way. We create memorable city walks.
Mission
I work to promote social interaction, reduce loneliness and create new opportunities through sustainable city walks and experiences. By combining history, culture and stories, I want to inspire people to discover both the world around them and each other.
My vision
My aim is to offer a wide range of sustainable, memorable and inclusive experiences. I want to enable more people to explore Stockholm through authentic and personally adapted city walks – preferably in lesser-known areas and at times when the city is at its most enjoyable.
My philosophy and working method
✔ Unique and authentic experiences – I take you beyond the usual tourist routes and show you Stockholm's hidden treasures.
✔ Sustainability in focus – By planning strategically and using resources responsibly, I create environmentally conscious tours.
✔ Inclusion and innovation – I am constantly developing my storytelling techniques and exploring new tools to make my walks even more accessible.
A vibrant and sustainable society
Guiding is more than a profession – it's a passion. By creating meaningful experiences and inspiring new knowledge, I want to contribute to a more vibrant and sustainable society.
Welcome to join a city walk that combines history, sustainability and the joy of discovery!
Vision
✅ An experience beyond the ordinary
I strive to exceed your expectations by creating knowledgeable, lighthearted and engaging city walks where you get to be an active part of the story.
✅ Respect for history and culture
Stockholm's history and residents deserve to be presented with knowledge, respect and a sense of the place's soul.
✅ Sustainability and environmental responsibility
I encourage sustainable travel methods and minimize environmental impact by walking or using public transport on my tours.
✅ Safety in focus
Your safety is important. I am trained in CPR and always have a first aid kit, water and extra batteries with me.
✅ Interactive and inclusive
City walks should be fun and engaging! I use storytelling, ask questions and make sure everyone can participate – regardless of background or needs.
✅ Collaboration and local connection
I support local businesses and cultural actors to contribute to Stockholm's vibrant city life.
My passion is to show you both the well-known and the hidden in Stockholm, always with a personal and sustainable touch. Welcome to experience the city with me!
Hospitality
The Green Guide's hospitality
Being part of a city walk is not just about listening – it's about experiencing, participating and feeling welcome. My hospitality is based on accessibility, care and a passion for creating memorable experiences.
Virtual hospitality – always close to you online
I am on Facebook, Instagram, YouTube and LinkedIn, where I regularly share pictures, stories and updates from my city walks. Almost all photo material is my own, but sometimes I use purchased or borrowed images to convey the feeling of different places.
🌿 The website is continuously updated with new information and current walks.
🌿 All communication is answered as quickly as possible, but please understand that I may be busy with a guided tour.
🌿 You will receive all important information on your ticket, including meeting point, times and directions.
🌿 After the walk you will receive an email with the opportunity to leave a review on Google Reviews – your words mean a lot!
Physical hospitality – your first impression counts
From the first moment, I want you to feel welcome and comfortable.
✅ A smile at the first meeting – I receive you with a personal welcome.
✅ Always whole and clean, dressed in green as The Green Guide.
✅ Planned routes to avoid congestion and queues.
✅ Safety in focus – I am trained in CPR and always have a first aid kit, water, a charged phone, extra battery and napkins with me.
Personal hospitality – an experience where you are the center
My ambition is that you should always feel welcome, seen and included.
🟢 Clear information at the start – I tell you about today's program, the route and where we finish the tour. To show consideration for those who have arrived on time, we always start at the appointed time.
🟢 Communication during the walk – I encourage dialogue and discussion, so that you feel involved and can ask questions.
🟢 Respect for the participants – for a better experience for everyone, I recommend that you put your mobile on vibration mode or lower the volume.
Each participant is unique, and I strive to meet you as I myself would like to be met.
Welcome to experience Stockholm with The Green Guide – where hospitality is always in focus!
Innehållsförteckning
Committed and storytelling guide
“Stefan is a fantastic storyteller! The story comes to life and is adapted to the group's interests. The experience feels like stepping straight into another time.”
Unknown places and unique perspectives
“Stockholm feels familiar but gains new layers when the tours reach places rarely discovered on your own. This is a different and memorable experience.”
Sustainable tourism and personal hospitality
“The focus on sustainability is noticeable in the setup. Classic landmarks meet hidden environments, with tips and breaks where café and neighborhood culture play a clear role.”
Suitable for both residents and visitors
“Long city experience weighs lightly when the tours show the city from other angles. Even after 20 years in Stockholm, the content feels new and relevant.”
